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Auto Finance - Product Manager

Auto Finance - Product Manager - July 14, 2022

Job Summary

Develop/revamp Auto Finance product, process and strategies to achieve business target and ensure on the smooth process/product launch via digital and non-digital channels

Job Description

  • Responsible for Hire purchase Products (New Car & Used Car) by develop & execute pricing, new marketing campaign, co-campaign with OEM
  • Develop and implement sales promotion for customers or incentive promotion for car dealers to acquire new customers to optimize budget while maintaining competitiveness
  • Manage relationship with key OEMs and dealers to find opportunities and build up relationship to accelerate volume
  • Manage event and sales incentive
  • Collaborate campaign and policy communication with related departments on new initiatives, product criteria, process
  • Monitor market and analyze competitors
  • Manage and control campaign reimbursement processes
  • Analyze & monitor product/ campaign performance.
  • Co-analyze & manage segmentation of new booking to minimize risk with internal team.
  • Working with related parties on E2E process and explore opportunity to digitize process and online acquisition


  • Bachelor’s degree or higher in Business Administration, Marketing or related fields
  • At least 5 years of experience working in business development, marketing or business strategy. Product knowledge is a plus.
  • Experiences in marketing or other relevant banking fields.
  • Dynamic, innovative, and eager to take on new challenges

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